2023 marks M.M.LaFleur’s 10-year anniversary—and it’s only fitting that our first collection of the year embodies the Power Casual design ethos that our founders have been developing over the past decade. The magic of M.M. has always come from the complementary perspectives that our co-founders bring to the table: Our Chief Creative Officer, Miyako, has a high-fashion background and mastery of elegant design; our CEO, Sarah, brings a practical approach and a focus on functionality. The result is beautiful yet comfortable pieces that you can wear anywhere—and the styles in this collection are no exception.
To create this collection, we harnessed the knowledge we’ve been building over the past 10 years, drawing from tried-and-true silhouettes, customer-favorite fabrics, and essentials that have been proven to stand the test of time. A new year is an opportunity to rethink your wardrobe, so we’ve used these pieces to create seven outfit concepts that demonstrate how we’re dressing in 2023. Think of The Founders’ Seven like a style cheat sheet—an easy way to look chic with minimal effort. Here are the seven outfit concepts that will define women’s fashion this year.